Localytics, the Boston-based mobile analytics provider, plans to hire a dozen people in the coming year, with about half on the IT and engineering side, and the other half in sales and marketing. The 8-person company recently closed $2.5 million in financing.
Founded in 2008 as a mobile app development company, Localytics eventually moved into providing real-time data analysis on how customers were using the apps of big-name publishers like News Corp. (FINS parent) and the New York Times.
The company is looking for front- and back-end engineers who are comfortable with Ruby on Rails, analytics, transaction processing and handling large amounts of data.
"We have very sophisticated back-end database technologies that allow us to store granular data that allow publishers to slice and dice it any way they want," said CEO Raj Aggarwal, 35 years-old.
Developers should be able to multi-task and "take a project and run with it," said CTO Henry Cipolla, 27, a former Microsoft engineer.
Aggarwal says he is focusing on the company becoming profitable next year. The company is competitive on salary, benefits and equity, which is available to all employees.
The ideal personality fit for the company is a balance between a determined work ethic and a lack of self-seriousness, Aggarwal says.
Write to Joseph Walker