Startup Gigs Oct 13 2010

Eventbrite to Double Staff Count

John Shinal

Eventbrite, the event-organizing company based in San Francisco, plans to double in size after raising a $20 million round of funding. The 80-person startup expects to be roughly twice that size next year after hiring engineers, product managers, Web designers and other talent, president Julia Hartz said.

Eventbrite, which employs 25 engineers right now, has openings for 22 more, Hartz said. "We consider ourselves a product and engineering company and plan to grow in that direction," she said.

Eventbrite product engineers use open source software development, coding in the Python language in a Django environment that also includes MySQL and MongoDB tools, according to Hartz.

The company is also "building out a mobile team" and is looking for mobile product managers, Hartz said. And Eventbrite is "always hiring for product support," an area that is close to Hartz' heart.

"I was the customer service department for two years," said Hartz, who co-founded the company with her husband, Kevin Hartz, in 2006. Last month, Eventbrite hired a vice president of engineering, Robin Ducot, a former Web development executive at Adobe Systems Inc. and Linden Labs' Second Life virtual world.

Ducot will lead the expansion of the engineering team, but will have plenty of help with hiring, Hartz said. More than 50% of the company's hires are referred by current employees, Hartz said.

"We've built recruiting into our DNA," she said. All of the new hires will be located in San Francisco, but the company is casting a wide net for talent.

"I just hired somebody from Nebraska," Hartz said. Eventbrite, which takes a cut of every ticket sold to the events it organizes, is on track to do $200 million in gross ticket sales this year, doubling last year's figure of $100 million.The company, which was self-funded its first two years, has now raised a total of $29.5 million, according to Hartz.

DAG Ventures led the latest funding round, which also included Sequoia Capital as a returning investor and Tenaya Capital as a new investor.

Write to John Shinal

Press Release:

SAN FRANCISCO, CA--(Marketwire - October 6, 2010) - Eventbrite today announced that it has closed a $20 million Series D round of funding to accelerate the transformation of the ticketing industry. DAG Ventures led the round, with Tenaya Capital also joining as a new investor. Sequoia Capital, Eventbrite's only venture investor until now, continued their participation in the round. This brings the company's total funding to $29.5 million.

"We are changing the rules of ticketing," said Kevin Hartz, Co-Founder & CEO of Eventbrite. "We are building a powerful service from the ground up to transform how event organizers sell tickets and how consumers discover and buy tickets for events of all shapes and sizes."

2010 has been a break out year for the company, with projected $200 million total gross ticket sales. Eventbrite has already processed 7.5 million tickets this year, proving that the value of and passion around live experiences is alive and thriving now more than ever.

"Eventbrite is emerging as a significant consumer Internet brand," said John Cadeddu, Managing Director at DAG Ventures. "We invested in Eventbrite because of its explosive growth, massive market opportunity, its strong management team and the fact that it's one of the few companies demonstrating real revenue derived from social media. We are delighted to be a part of it."

Eventbrite focuses on empowering live experiences by providing a simple-to-use service that makes it easy for organizers to publish, promote and sell out events, and gives consumers a new way to discover events. Most recently, the company launched social event discovery, an effective and meaningful way to discover events which tightly integrates Eventbrite's massive database of events with an individual's personal social graph. This new "event graph" drives social event discovery and helps friends connect around live experiences by using the Facebook Connect APIs to let Eventbrite users share their upcoming events with their real world friends.


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